Browsing Tag Marketing

12 Post Found in Marketing Tag

How to Create a Winning Event Quote or Proposal

How to Create a Winning Event Quote or Proposal

How professional are your event proposals? Are you using paper contracts and Microsoft Word documents? Do you have to edit certain things in each contract, leaving room for grammatical errors, wasted time, or even legal woes (and double-booking, assuming these proposals don't directly tie into your inventory!)

Or, are you using software, but it just

Continue reading

3 Proven Strategies to Leverage Your Event Company's Social Proof in 2019

3 Proven Strategies to Leverage Your Event Company's Social Proof in 2019

Social proof is a well-established phenomenon that Fortune 500 companies have been using for years to tailor their marketing efforts, yet it’s still a newer concept in the events industry. It touts the idea that people are influenced by their networks to trust certain brands, people, and products. If your best friend tells you

Continue reading

Traps to Avoid When Buying Used Event Rentals

Traps to Avoid When Buying Used Event Rentals

Buying new isn't always the answer, but sometimes purchasing pre-owned can be more trouble than it's worth. Read on for some helpful tips on how to side step those items that create more headache than cashflow.

The Condition of the Item

Although price will be important when buying a used item for your inventory, what

Continue reading

It's Time to Audit Your Event Business Marketing Plan

It's Time to Audit Your Event Business Marketing Plan

Marketing your event business can be difficult when you can’t foresee the future of the industry. All it takes is for a new Instagram algorithm or a fresh competitor on the scene for your hard work to seem fruitless. Change is inevitable, so it’s important to be prepared for any situation.

When it

Continue reading

Use the Slow Season to Prepare for Your Event Rental Company's Busy Season

Use the Slow Season to Prepare for Your Event Rental Company's Busy Season

Prepare your event rental business for the busy seasons ahead when things are slow. Take stock of your party rental business' operations such as workflow, inventory management, networking, marketing, contracts and other documents, or other processes. Here are a few tips below:

Workflow

One of the easiest ways to maintain success is organization. However, in

Continue reading